A remarkably flexible and transparent tool, EthnoNotes is appropriate for use in a wide variety of circumstances. These include:
- Academic Research
- Education
- Market Research
- Public Policy Research
- Teaching research methods
- Teaching where mixed methods are used by student
- Personal data storage for writers
While EthnoNotes has been tested and implemented in a variety of research and education settings, meeting the
specific needs of the academic research community is its original reason for being. As such, social scientists
engaged in qualitative or integrated (mixed methods) research are sure to find EthnoNotes ideal for their projects.
Researchers at top Universities across the United States and around the globe have benefited from EthnoNotes as they
collect, manage, code, manipulate, analyze, and interpret their qualitative and integrated data. EthnoNotes is designed
to enhance the entire research process. Unlike many solutions that only help you with data management or analysis
(leaving you with your results inside the program), EthnoNotes takes you all the way to report and presentation-ready output.
Tried and proven to be a successful solution in meeting the scientific standards of top research institutions, EthnoNotes
is ready to help you and your teams more easily meet the demands of your work.
EthnoNotes provides your students with their own site to learn firsthand how to do real qualitative and mixed methods research.
The instructor can view and comment on each student’s work, assign grades and exercises, and post instructor examples, class assignments, and exercises.
Not only that, but the instructor can also store material for future classes, download it for in-class distribution, and create unique
exemplar teaching materials for any course. Departments need only pay for the actual number of students in a course for a given quarter
or semester; instructor space and access is entirely free in association with a classroom account!
EthnoNotes is more than a great means for conducting student research and learning about the latest research methods, it’s also proven to be
a great tool for meeting the practical needs of your students as they carry out their class assignments. They can:
- Import or copy and paste their resource information into EthnoNotes.
- Map their outlines into the code tree.
- Mark up their resources based on you’re their own outline structure and content, or use one provided by the instructor or jointly constructed by student teams.
- Export the results into a final paper.
EthnoNotes is the ideal tool for conducting sophisticated, social science-driven market research.
Its powerful excerpting, coding, and statistical tools enable you to easily integrate the qualitative
data from one-on-one interviews, focus groups, and/or ethnographic studies with the quantitative data derived
from surveys to yield new insights into your target markets. It is especially well-suited for the following types of market research projects:
- Consumer Anthropology
- Consumer Ethnography
- Focus Group Analysis
- One-On-One Interview Analysis
- Integrated Interview and Survey Analysis
- Sales and Marketing Summaries
- Real-Time Data Presentations
The most effective policy research includes strong designs and methods, along with a qualitative story about
the policy, history, and local context. EthnoNotes provides this tool. Your survey or epidemiological data can be
linked directly to focus group or interview data from the same communities.